After he returned to the oval office as 47th U.S. President on January 20, Donald Trump has expressed his love for the crypto industry in a series of posts on Truth Social, his social media platform.
On March 2, Trump announced the establishment of a United States ‘Crypto Strategic Reserve’, incorporating major cryptocurrencies such as Bitcoin (BTC), Ethereum (ETH), Ripple XRP), Solana (SOL), and Cardano (ADA). Finally stood true to one of his biggest campaign promises- starting a strategic crypto reserve, in order to turn “America into the Bitcoin capital of the world.”
Recently, Donald Trump has hosted the first White House Crypto Summit, which brought many prominent figures in the blockchain and cryptocurrency to the White House.
These moves signal an active participation in the crypto economy by the U.S. President. As a result, the broader market, including memecoins, has bounced back in a big way after witnessing crashes and liquidations. The events have reignited investor trust in cryptocurrency, sparking a surge in prices.
Trump has often been characterized by hyperbole, humor, and sometimes controversy. It reflects his fearless approach to public life.
In this article, we will understand Donald Trump’s impact on the crypto market and his influence on ‘political’ memecoins: TRUMP, MELANIA, DOGE and PEPE.
Donald Trump’s Impact on Memecoin Market
Trump’s association with memecoins is a blend of politics, entertainment, and culture. The media-friendly attitude of Trump transforms memecoins into an extension of his brand image.
Personality Traits
Donald Trump is not just a controversial figure but also the one who gains attention through his funny and satirical social media posts. He is notorious for his one-liners. His supporters love it and critics call it a sign of his autocratic tendencies.
Approach towards Crypto
Trump has always criticized the former U.S. President Joe Biden’s stance towards cryptocurrency. In 2021, Trump himself did not appear to be favoring the crypto industry, calling Bitcoin a scam. However, things have changed.
Now, Trump’s views have evolved. He made his love for crypto official by announcing a strategic crypto reserve and hosting a crypto summit at the White House.
Social Media and Memes
Be it internet, memes or memecoins, originated from internet memes or trends or jokes, Donald Trump seems to be quite familiar with such culture. His use of social media attracted attention worldwide since he joined Twitter in May 2009.
The president is known for reaching out to his supporters on Truth Social. E.g Trump shared more than 100 Truth Social posts on March 11 as global markets fell amid fears of U.S. recession.
Top Political Memecoins Linked to Donald Trump
Let’s explore the memecoins which are directly or indirectly linked to the U.S. President Donald Trump and are closely watched by crypto investors with an anticipation of a skyrocketing price pump.
TRUMP
TRUMP memecoin was announced by Donald Trump on January 18, 2025; two days before the new U.S President’s inauguration ceremony.
The memecoin quickly gained attention in the crypto market and soared to over $10 billion in market value. However, the crypto market is currently experiencing a bearish trend affecting this token as well.
The coin has now slumped by 80% in market capitalization. At the time of writing, the TRUMP token is trading at $10.82.

Although the price of TRUMP coin has reduced, investors and traders are optimistic that the token might break even and reach an all-time high once the bearish season ends.
MELANIA
Following the success of the TRUMP memecoin, Melania Trump, wife of Donald Trump, also introduced her own coin- MELANIA. Initially, the coin received great response; but then it struggled to retain the upward movement and recently slipped dramatically.
Some traders are finding it a right time to buy, thinking if appropriate promotional steps are taken, it could lead to recovery and price jump.
In contrast to the TRUMP coin, MELANIA got more room for growth, it looks. Endorsements from Donald Trump can gain investors’ interest. At the time of writing, it is trading at $0.687.

DOGE
Originally created as a joke in 2013 by a pair of programmers, Dogecoin has emerged as one of the popular cryptocurrencies today.
Elon Musk’s companies, Tesla and SpaceX have connections to the crypto world. Musk has previously shown interest in Dogecoin, accepting it as payment for some Tesla products.
Tech mogul Elon Musk has been steadily expanding his political influence since being selected in January to lead the newly established Department of Government Efficiency (DOGE). Recently, Trump described Musk as a “very special person” as he was asked about rumours of a rift between Elon Musk and cabinet.
This sparks speculation of potential promotional activities that could increase Dogecoin’s value.
However, just like other popular meme coins like TRUMP and MELANIA, DOGE is currently facing a downtrend. As of the time of writing, DOGE is trading at $0.169.

Also Read: What is Elon Musk’s Obsession with “Harry Bolz”? Name Change Sparks Meme Coin Frenzy
PEPE
PEPE coin doesn’t have a direct connection with Donald Trump. However, being a major player in the memecoin world, it has reported frequent price swings alongside any movement in TRUMP and MELANIA.
However, if Ethereum, which hosts PEPE, does well on the price chart when Trump advocates crypto market, PEPE has higher chances to rise too. As of the time of writing, PEPE coin trades at $0.057.

Conclusion
Political memecoins show a relationship between politics and its role in the cryptocurrency world. Analysts believe that Trump has the potential to accelerate institutional adoption, provide greater regulatory clarity, and strengthen the U.S.’s leadership in digital asset innovation.
The popularity and value of the memecoins -TRUMP, MELANIA, DOGE and PEPE are tied to the developments in crypto space by Donald Trump and his administration. While these coins are currently facing decline, the market sentiment says otherwise, believing that these tokens will bounce back in future.
However, it is important to remain cautious and do your own thorough research before selecting any crypto asset to be included in your portfolio.